Are you struggling to get your site to rank well on search engines? Would you like to improve your site’s visibility? You can achieve this with SEO link building. Link building is a significant SEO strategy and is crucial for boosting your search engine ranking. 

According to Aira, 92% of marketers believe link building will be an essential ranking factor in the next five years. Don’t know how building links works? Our link building agency can help. We offer various link building services that will help your search engine ranking.

Call us now at 1300 887 151 to find out how we can help you with link building services for your website or book a free strategy session below.

What is Link Building?

Link building is still considered the #1 ranking factor for search engine optimisation success. However, link building isn’t easy to master. In fact, it’s one of the most difficult skills to master. 

Search engines update their algorithms on an alarmingly regular basis. Link building practices change with every algorithm update. 

That’s why you need to utilise a professional link building service to build high-quality links to your website and help it to rank higher with search engines. 

Link building is the process of getting hyperlinks from third-party websites back to your website. The more quality websites that link back to your website, the higher your site will rank in the search engines. 

Link building has become complicated and time-consuming today. In the past, you could throw in thousands of spammy links to your site and expect it to rank on the first page of Google and the other search engines. Today, things have changed. 

How Does Link Building Work?

Quality and relevancy of the link have become more important than the number of links you obtain. 

That’s why you need to use a professional link building service like ETRAFFIC to build high-quality backlinks to your website and take your business to the next level. 

Backlinks are the online equivalent of an offline referral from a specialist in your industry. 

The quality of the referral is important when determining where your website ranks on Google and other search engines. 

The referral should be from a trusted source relevant to your industry. Quality and relevancy are essential features to consider when obtaining backlinks from other websites to your site. 

When you have quality referrals from trusted sources, the more likely it is that potential customers will connect to and trust your brand. 

Search engines work in a similar manner – the more relevant and trustworthy the source that links back to your website, the better your chances of ranking higher on Google are. 

That’s why you need to use a professional link building service like ETRAFFIC with extensive experience in the industry. 

Understanding the link profile of your domain is important when building new backlinks to your site and helps to establish an effective link building strategy for your website. 

ETRAFFIC has the right tools and expertise to identify the weaknesses and opportunities in your current link profile. Our expert team will evaluate your current link building strategy before implementing an effective strategy for your website. 

Our team can help improve the rankings for key areas of your site by identifying the current link profile of your website. 

We are prepared to go that extra mile to satisfy the link building needs of your business. We have extensive experience in link building and have worked with some of the most prolific online businesses in Australia across the journey. 

These businesses have pushed us to constantly improve and streamline our range of link building services. 

How Can Businesses Benefit From SEO Link Building

With an excellent marketing strategy and a dedicated account manager, you can grow your business to new heights with SEO. Here are ways you can grow your business with SEO:

More traffic

You can gain significant traffic to your website if a high authority website links back to your content. For instance, individuals are more likely to click on your link to check your website when reading blog posts.

Improved ranking

Investing in SEO helps your business get qualified leads. Anyone who clicks on your site from an organic search is potentially a qualified lead. Leads from SEO are more likely to become conversions.

Boosts your brand’s credibility

Your business will grow substantially with SEO, especially when done right. Your site will show up when potential clients use specific keywords.

Reduces bounce rate
It is vital to focus on building internal links to reduce bounce rates. Besides the helpful content that attracted individuals to your site, your internal linking structure can help you gain traffic and conversions. An excellent combination of external and internal links makes your link building more organic.
Increased visibility
Your online exposure and visibility can improve significantly based on the number of backlinks you have on your website. The more backlinks you have, the more likely your site content will regularly appear on the search results and rank highly when reputable sources link back to the content.

How to Choose The Right Link Building Services Agency

Working with a reputable SEO agency is crucial, especially when you need expert link building services for long-term success. According to SocialMediaToday, because SEO can be complex, 36% of businesses hire experts to help them with their link building efforts. This is precisely why it makes sense to work with experienced professionals since they have the necessary knowledge and experience. 

Here are key factors to keep in mind when choosing the right link building services agency near you.

Know your goals
It is vital to know your goals and what you want to achieve from a link building campaign before approaching an agency to procure their services. There are several benefits link building can offer your business, so it helps to have a clear idea of what you want to achieve as it will be easier to track and measure your progress.
Content services
You should work with an agency that also offers you content services because you need excellent content to get excellent links.
Link reviews
You should work with a company that shows you a list of links they have created. You do not want to work with an agency that buys links, as bought links do not rank well on a search engine. Always go over the links to ensure they are legitimate and high quality. If the agency you are working with does not show you the links, consider working with a more transparent agency.
Long-term links
You should work with an agency that creates long term links as these last for an extended period on search engines. Always ask the agency about the kind of strategies and links they can use. Any reputable agency should be able to offer you a long list.
High expectations
Avoid agencies that promise you top ranking on a search engine result page or an agency that gives you a specific result timeline. Link building takes time, and you are not guaranteed results. A good agency will not overpromise you about ranking.

How Content Marketing Helps With Link Building?

Link building services go hand in hand with content marketing. If your business has an online presence, you have to consider investing in content marketing as it helps promote your business. You must ensure that your content engages your audience and makes your company stand out from similar businesses in the industry. 

Content marketing can significantly help your link building campaign if the guest posts are relevant to your content. Using backlinks on blog posts is an indication that the content is noteworthy, helping it rank highly. Therefore, you must have excellent content on your site as it is a core aspect of an excellent link building campaign. Excellent content is what will earn you links.

Let Us Help You Execute Link Building Strategies

While link building can be very rewarding for your business, building backlinks can prove to be pretty time-consuming. According to the Conductor, 41% of large companies state that link building is perhaps the most complicated SEO practice. Luckily, you can hire professionals to take on link building while focusing on other crucial aspects of your business. 

Take advantage of ETRAFFIC’s professional link building service to build high-quality links to your website and help it rank higher with search engines. 

Please call us on 1300 887 151 to learn more or to book a free strategy session.

Link Building FAQs

Link building marketing involves using high-quality backlinks, so your page ranks higher in search results. It is necessary for your SEO strategy as it helps gain your site visibility and relevant traffic.
Yes, it does. Google uses backlinks as one of the major ranking factors.
Link building is a crucial aspect of SEO service as it determines the web pages that rank higher in the search results page and allows search engines to find new pages. Therefore, for your page to rank higher, it helps to hire a link building agency to help you improve and develop effective link building tactics.

If you want the best and most effective link building method, consider employing one whose main focus is generating relevant and authoritative high-quality backlinks. You need to develop a personalised link building strategy based on your audience and is specific to your business. Other effective link building methods include content marketing and proactive outreach methods like blogger outreach and social media influencers.

Link building is vital to how your website ranks on a search engine and how much visibility it gets. However, you must ensure that you use high-quality and relevant backlinks; otherwise, your website still won’t rank well despite the number of links you have. 

High-quality link building can help you attract relevant traffic, improve your online brand, improve your search engine ranking, and significantly increase your domain authority.

The cost of link building will vary based on multiple factors, including your business goals and the competitiveness of your industry. Link building takes time, and you will get what you pay for, so be cautious when working with agencies whose link building services are too cheap. That said, the cost will depend on the agency you work with and the package you choose, but the price may range from anywhere between $1,000 to $20,000 a month.

There are plenty of links you can choose from, but the most crucial thing you should do is set up your site on Google Search Console. This offers pretty impressive SEO tools, including one that allows you to track links to your site and even check backlinks’ quality, ensuring they are relevant and high quality. Other link building tools include Moz Pro, Ahrefs, Majestic, SEMrush, and Serpstat.

Our Process

Our Points Of Difference

  • We build high-quality and relevant backlinks to your website
  • Our team is highly skilled and experienced in dealing with a wide range of link building services
  • We are a trusted name in Australia when it comes to quality link building
  • We employ some of the best digital marketing specialists in the industry.

Contact ETRAFFIC right now for all your link building needs.

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