E T R A F F I C
Top Web Tools You Should Have in 2019
Top Web Tools You Should Have in 2019

In this age, most business operations have shifted, and things are being done online. This way, businesses are being forced to invest in having a strong online presence and managing their website, which is the place where customers go to when they are interested in what is being offered. If you are not conversant with

5 Effective Tips for Marketing Using Facebook Groups
5 Effective Tips for Marketing Using Facebook Groups

Facebook Groups are a great way for small groups of people to communicate and get organised. You will typically find Facebook Groups organised around events, but they can also be a powerful way for business owners to connect with followers and customers. If you are a marketer, you should not ignore Facebook Groups since they

The Importance Of Social Media Marketing For Local Businesses
The Importance Of Social Media Marketing For Local Businesses

Social media has quickly become one of the most popular and important aspects of online marketing, and almost every brand now knows how important it is to use Twitter, Facebook, Instagram and other platforms to reach potential customers and partners. Social media platforms are free to utilise and ideally have paid advertising options that are

Essential Digital Marketing Methods Proven to Consistently Drive Traffic
Essential Digital Marketing Methods Proven to Consistently Drive Traffic

To some business owners, marketing your business online can seem like quite a daunting prospect and, while you know you should be doing it, you may be unsure of how or what you need to do. In fact, a 2017 report found that out of 500 small-medium business owners just 254 of them have a

An Introductory Guide To Optimising Content For SEO
An Introductory Guide To Optimising Content For SEO

In 1996, Bill Gates coined the iconic phrase “Content is King”. He published an article with this title that discussed his predictions of where the internet was headed. Today, that iconic expression is quoted quite regularly by those involved with search engine optimisation (SEO). Bill Gates was 100 per cent right with his prediction and

most trusted ecommerce platforms
4 Most Reputable Ecommerce Platforms for your Online Business

Ecommerce platforms are a must-have in this era of technology-driven business. They facilitate the smooth running of online stores; from their website to their inventory, sales, and other business activities. SaaS ecommerce platforms save you the development cost and trouble of coding your own software, give you unlimited bandwidth and offer you and your clients

Content Visually Impaired People
9 Ways To Make Content Accessible For Visually Impaired People

It is estimated that about 1.3 billion people around the world suffer from some form of vision impairment. Vision impairment spans a variety of disabilities and issues, with low vision, blindness, and colour blindness being the most prominent. Vision impairment may have limited people’s online screen experience in the past, but the technological advancements of

valentine’s day business ideas
Valentine’s Day Business Ideas

Valentine’s Day is just around the corner. According to numerous studies, Australians are expected to spend some serious cash for Valentine’s Day this year. The latest data from Commonwealth Bank reveals that Australians spent more than $23 million on Valentine’s Day in 2017. In fact, consumers spent $13.6 million on dinner, $7 million on beverages,

effective valentines day campaigns
Fun And Effective Valentine’s Day Campaigns

Australians are expected to spend some serious money on Valentine’s Day 2019. The statistics reveal that consumers spent more than $23 million on Valentine’s Day in 2017. More than thirteen million dollars from this amount was spent on dinner and seven million on drinks. Also, approximately 3.2 million was spent on flowers the same year.

valentines day marketing ideas
Valentine’s Day Marketing Strategies For Your Small Business

One of the biggest events in terms of consumer spending in Australia is now here. As a savvy marketer, you know what that means – getting customers to show their love for each other with your products. Australia’s love for Valentine’s Day looks set to continue this year too, with consumers expected to spend more

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