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Growth trends and mounting claims over the years have suggested that Snapchat poses a major threat to Facebook. Barely 5 years old and Snapchat has

It’s every entrepreneur’s dream to have their products, services and brand mentioned by customers in favourable light. Hence, building a sturdy brand is indispensable for

Is email marketing dead? Well, it was a false alarm brought on by the social media explosion a few years back that made people think

You are missing out on additional income and opportunities. Seriously, you are, if you are not tapping into the infinite potential of digital marketing. If

A few days ago, Unilever announced that they were buying Dollar Shave Club at a whopping $1B. This is big money for an online razor

The world’s leading brands are almost always early adopters of a particular social media platform. Whether it’s Facebook, Twitter, Instagram or Snapchat, the big players

What app could be more popular than SnapChat? There is a new kid on the block, and its name is Pokémon Go. You might already

Digital marketing is evolving! Hence, being updated with the latest trends in advertising is crucial for every marketer and business owner. Yes, you have been

Many businesses dream of dominating their market. Yet many are making this one huge mistake. You may have the best product in the world; or

If you’re a budding marketer, there’s no doubt you’ve heard the saying “content is king.” So, you started producing content by the dozen in the

In Part 1, we mentioned how a marketer like you can leverage even a basic knowledge of PHP for marketing success. And so far we’ve